There are several key reasons why advertisers should prioritize music licensing for their ads

Getting your music placed in TV shows, movies, commercials and video games is a great way to get your music heard by a wider audience. Who doesn’t love a little bonus income and a new fanbase.

Business Talk Sister Gawk podcast speaks with the owner of June July, where she shares how she got into the music industry representing artists to pitch their music for TV shows, movies, and video games.

Behind every director there's a music supervisor to help pick those songs, and behind every music supervisor there's a staff that works to make sure all the rights are in place and everyone's getting paid appropriately. Maddi Frick, a native Minnesotan now working in Hollywood, shared her insider's view of music licensing.